Artist & designerIllustration · Identity · Art directionPlano, Texas
Art that carries the message for
I'm Dameon, an artist and graphic designer at heart. I love leading communications teams just as much as creating and developing brands. My design language: make bold images, from illustration and identity to campaign art.
Work09
How I work
What I bring to a creative teamBrief
I start with who has to see it, what they should feel, and what they should do next, and I write that down before I draw anything.
Concept
I sketch three directions fast and make the case for each, so the team can pick on the strength of the idea, not the polish.
Craft
I push the image as far as it will go: colour, type, texture, and the print or screen specs it has to survive.
Launch
Clean files, guidelines and a rollout across every channel. Years leading communications taught me to plan this part from day one.
About
Solidify direction · design freelyAn artist first, with a communicator's instinct for what an image has to say.
As Director of Communications I've owned the message end to end: the audience, the strategy, the deadline and the approval chain. That changed how I make art. Every piece starts with what it has to say and who it has to reach, and then I push the image as far as it can go.
I love strong visual direction, mentoring designers and non designers who value experience, and the power of compelling art.
Skills
- Illustration
- Brand identity
- Campaign & key art
- Art direction
- Editorial art
- Print & packaging
- Messaging strategy
- Team leadership